10 Best Technical SEO Audit Tools

ScreamingFrog is best known for its use as an SEO website crawler. It mimics the actions of Google spiders, crawling and analyzing your website so we can better understand it from a technical perspective. Moz has many SEO tools that we use to analyze your website and its SEO standing. With Ahrefs, we can audit your entire website, analyzing its technical performance compared to your competition. Ahrefs was created as an “all-in-one SEO toolset,” and it certainly lives up to that idea. SEO audit cost for sites with 10,001 to 100,000 indexed pages.

Best Technical SEO Audit Tools

seo audit

This approach keeps your strategy sharp and ensures you’re always spending where you need it most. Set aside a portion of your SEO budget for unexpected challenges. This financial cushion ensures you can pivot without putting the rest of your strategy at risk. Every site is different, but one example of a quick win could be resolving crawl errors. These types of tasks may not require huge time or budget investments but can deliver meaningful results. Plus, they’re great for getting stakeholders excited about SEO.

  • Google’s PageSpeed Insights tool includes a page experience factor that considers both page load speeds and UX.
  • Shows you whether the site has any manual actions preventing it from ranking.
  • That means all of your backlinks—the links to your website from another one—are someone else’s external links.
  • We’ll provide you with a detailed SEO audit proposal, outlining your websites biggest SEO challenges and solutions to fix them.
  • So check that you’re not making the mistake of targeting the wrong keywords with your web pages, starting with the most important ones first.

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seo audit

We can use it to detect plagiarism, grammatical issues, spelling errors, and other issues that could interfere with your SEO results. Ubersuggest is an analytics tool that helps us with several areas of research. All SEO audit recommended tasks implemented on your site are the stepping stones for your site architecture to be fully optimized.

Technical Assessment

Most search engines, especially Google, like to abide by the rules you set out in the robots.txt file. So if you tell a search engine not to crawl and/or index certain URLs or even your entire site by accident, that’s what will happen. An audit involves analyzing all elements of your site to make sure that you have not missed out on anything that could be hindering the optimization process. In many cases, some minor changes can improve your ranking significantly. So check that you’re not making the mistake of targeting the wrong keywords with your web pages, starting with the most important ones first.

seo audit

Please note that this is a feature of the PagesMeter Premium plan. If you’re running a multilingual website, you need to regularly check if your hreflang tags are implemented correctly. Otherwise, Google might not serve your audience the right version of your website. If you’re considering a do-it-yourself approach, prepare to invest time and effort into learning the SEO Anomaly ins and outs of SEO. The costs here are more about time and potentially some frustration as you navigate the learning curve.

seo audit

He blogs regularly about SEO and Digital marketing, and his work has been referenced by leading marketing websites.Connect with Alex on Twitter and LinkedIn. The above SEO audit checklist covers the technical SEO, on-page SEO, and off-page SEO checks you need to make to improve your SEO. You can go deeper by enrolling in a technical SEO course and visiting the resources below.

seo audit

For example, this shows us that our article on the top 100 most visited websites has declined massively over the last six months. For example, our list of top Google searches declined massively in 2021. It also has the same number of pages with an empty or missing meta description and thousands with a missing or empty H1 tag. For example, the core update in August 2018 appeared to largely affect health, fitness, and medical sites that failed to demonstrate expertise, authoritativeness, and trust (E-A-T).